The Other Side of the Camera

There are pictures from my life that have iconic status. They are especially cute pictures of my kids that I might have framed or posted online. Or there are pictures of me that are particularly memorable. I always wonder what the other side of the picture looks like. Who took it and what was the circumstance? There’s a famous picture of Ansel Adams standing on the roof of his car taking a photo with a large format camera. It would be interesting to see a similar shot of what was going on behind some of the snapshots of my life.

The Smell of Running

As the weather has heated up, the smell of other runners has not really changed. When you pass someone on the trail you don’t smell their exertion. You are more likely to smell their laundry detergent. As runners heat up and sweat, the temperature and the evaporation help carry the scent into the air. Only the people walking smell of cologne or perfume. Runners are less concerned with such things.

Amazon Whole Prime Foods

Amazon is finally bringing the benefits of their prime program to Whole Foods, which they acquired last year. It rolled out in NC this week and the store associates are doing their best to explain to shoppers how to participate. It’s pretty easy – if you know about it before you walk into the store. You need to download the Whole Foods app or make sure your phone number is on your Amazon Prime account. The cashier scans a bar code in app or inputs your phone number for you to get a discount on sale items. It works just like any grocery store loyalty card.

The notable thing about this change how it is announced. Of course I got an email, plus there was a news release that got picked up online. But walking into the store, they really demonstrate that messages need to be conveyed at every customer touchpoint. There’s a banner outside. There’s a table with flyers immediately inside the door. There’s a display with a sale item at the front of the produce section and signs throughout the store. The cashiers have shirts, aprons, hats all advertising that prime members now get a discount. Even the sticks you put between your order and the next one announces this program.

I was only testing the process to see how it worked, but I saved 67 cents.

The Class of 2018 is Angry

At my daughter’s graduation there were six student speakers. Every single one of them spoke about issues related to school shootings, racism, immigration, acceptance of diversity and complacency. And they spoke about them with passion and anger. They have every right to be angry, as they and their fellow students across the country take their lives in their hands every day. Going to school. That is unacceptable. If they can continue to channel that passion, get involved and start voting, we have a chance for change. And not change offered by the racist, misogynist, corrupt current administration supported by a do-nothing Congress.