Bikini Clad Plane Promotes Magazine


Photo from Flickr

I am a big fan of decorated airplanes, especially Southwest planes, but this promotional stunt to create the “SI One” and hype the swimsuit issue of Sports Illustrated, the one issue of the year that generates enough hype on its own, is an odd combination. Not the least because of a recent situation where Southwest kicked a woman off the plane for her revealing outfit.

Now there will be a bleary-eyed salesman in seat 3A looking out through the bikini top of a supermodel.

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