Marketing

The following post was written to run on a partner’s predictive marketing blog, but was rejected as not being specific enough. I connected them with someone in product marketing, so they could

Some days instead of writing about marketing I want to write about ice cream. Today is one of those days. I’ve been sitting at my desk daydreaming about Mint Chocolate Chip. I’

We often think that the future is just over the next hill, but when we asked global marketing experts to predict 2017, it seems like the future is already here. We all know

Modern Marketing has come a long way in 2016. More leading brands are using marketing technology to better understand their customers and provide a better customer experience than ever before. Data is part

Marketers want their jobs to be easy. We don’t expect them to be easy, because other marketers tell us that marketing is hard, but we can hope just the same. And as