Unsubscribe. With Personality

Buried at the bottom of every commercial email is an unsubscribe link. It’s there by law. Many brands have fun with this line, as it’s an easy way to show some personality. Here’s one from a food shipment company that has the right amount of food puns:

If we’re making your inbox (and your belly) feel a little too bloated just unsubscribe here. Don’t worry, you may shatter our hearts, but you’ll never ruin our appetite.

I did unsubscribe and landed on a confirmation page with “I guess we’ll have to eat our feelings…” on it.

When, Not If

The power of positive thinking has changed not just the attitude of my work team, but also the vocabulary. Early on, whenever anyone said something like “If we do this right,” I corrected them and said “When we do this right.” Now everyone on the team corrects themselves to say when, rather than if. I don’t even have to do it, but we acknowledge that I had an impact on behavior. Changing one words actually changes how you approach tasks.

From the Beginning

I caught up with a friend who runs a start-up technology company. He’s been at it for more than five years. Revenue continues to grow. He has over 60 employees. He’s gotten good press for some of his marquee customers. I asked him if he is getting to a place where he feels like the company growth requirements have outpaced his ability and experience and he needs to consider hiring a professional CEO. He said he felt that way since day one.

Kidnapped!

I had a dream that someone had been kidnapped. It wasn’t me, but I was involved in rescuing the unknown person. I was awake a long time thinking about this after I woke up in the middle of the night from this dream. I’m not sure if it was the pain in my arm from my flu shot or the actual vaccine coursing through my veins that caused both the dream and my associated wakefulness.

Thank Goodness It’s Over

Most people are happy when Daylight Saving Time ends because it is a bad idea that doesn’t do any of the things it claims to do, like save energy, encourage leisure time. I’m happy because it eliminates a common error that people make when they list the time of events. People frequently include EST after the time of an event that takes place in the Eastern Time Zone, but for half the year that is wrong. The correct time zone designation is EDT. Almost nobody uses that. Time listings will be correct for the next six months until we change the time ahead in the Spring.

Missed Anniversary

I missed the two-year anniversary of my Daily Thoughts posts. It was about 2 weeks ago. I have published just under 600 short posts in two years. That’s quite a few. Last year I did a summary, but I’m not doing one this year. I’ll just share one nugget of improvement. I published posts 75% of the days last year and this year I published posts 89%.

Lots of Falling Leaves

Leaves change color in the Fall and drop off the trees. Anyone with a backyard is in an endless fight with these piles of dead leaves. As the leaves start to fall, it is a slow process. Just a few day by day. But thankfully most of the trees in my view are in the woods outside my yard because today is one of those days that leaves seem to just be streaming off the trees in torrents.